Javascript is currently disabled. This site requires Javascript to function correctly. Please enable Javascript in your browser!

Penn State’s Music Scene is Getting Molested.

too excited about something...

The State College music scene is taking another blow. And I thought Asher Roth was bad (he performed last night at Wallypalooza for ONLY 40 MINUTES….some headliner, huh?). Imagine getting paid $10,000 for 40 minutes of chanting jibberish? Mind blowing.

Anyways, Nittany Booking, one of the best music promoters in State College, may come to an end at the end of this semester because Garrett Bogden, the founder, is graduating.

They have come a long way since 2006, booking several national acts and excellent local talent at venues throughout downtown State College. They put on some great shows here, it really sucks to see them go. Garrett said that Nittany Booking is “basically over,” it really sucks that he didn’t groom a replacement or try to keep the company alive somehow. If I had more than a year left here at PSU I’d consider taking the reins!

Read More

Simple Marketing Advice for Indie Musicians

album covers

I just read an article that reminded me of some really basic marketing principles that may seem pretty obvious, but can definitely be forgotten over time. And they shouldn’t be! These fundamentals are extremely important, especially to indie musicians. If you are one of those musicians out there trying to do it on your own, selling albums out of your car’s trunk (props to Johnny Cash), or going door-to-door like some kind of perverted Girl Scout, then you need to be aware of these!!!

Read More

It’s 2009, and Penn State’s Music Festivals….Suck. WHY!?

emergenza festival scam

Penn State’s spring semester brings all sorts of musical events to the students and residents of State College. There are festivals, arena concerts, theater performances and bar acts to be enjoyed by all. I don’t really pay much attention to the concerts held at our Bryce Jordan Center (more accurately, the “bj center”) because, for the most part, they are boring, pop garbage acts – Akon, Rihanna, New Kids on the Block!?!?!? and the like.

Also, I’m not the artsy fartsy theater type, so classical/orchestral performances don’t really appeal to me that much either. And, bar acts are usually cover bands around here so I take that for what it is, I guess. They’re usually fun after about 12 beers or a couple “monkeyboys” (a large pitcher of mystery liquor sold at some bars here for five bucks). Quantity, not quality, my friends. :)

Anyways, each year I look forward to finding out what acts our several music festivals have to offer. Festivals are awesome, mainly because they’re free to students, but also because they provide an atmosphere that I am very attracted to.

The two main festivals here at Penn State are Movin’ On and Wallypalooza, the Penn State UPUA’s attempt at a music festival. Wallypalooza is new this year, and it will take place on Thursday, 4/23/09.

Ok, now prepare yourself for some ranting.

Read More

Simple Audio Mixing Tips [Part 3]

mixing console

This is the 3rd installment of some simple audio mixing tips I’ve been posting up every so often. Here are five more intriguing tips to try out while mixing your audio!

Check ‘em out…

1) Turn up the monitors pretty loud, then leave the room and shut the door and listen to the mix from outside of the room. Doing this can sometimes reveal weird things in the mix that you may not have heard from directly in front of the speakers. It can also help with making sure the track levels are well balanced. I know this may not make much sense but try it out! It really does work, some professionals use this trick and swear by it!

Read More

Digital Downloads and the Dying Album – Penn State Gets It!

Download it now

As I strolled ignorantly to my theater class this afternoon, completely forgetting that it had been canceled, I decided to pick up a copy of The Daily Collegian (PSU’s student paper) to kill some time before my next class. And I am very glad I did, because I came across a very refreshing article.

Digital Downloads: City Lights, other music stores wary of future

To be honest, usually most of the articles that come out of our newspaper aren’t the highest caliber. However, the author of this article really surprised me with her knowledge of the music industry! It was definitely an eye-opening experience for me because, until today, I had yet to meet someone at PSU with as much interest in the music industry as me.

If you get me rambling about the music industry up here in Happy Valley, I usually get incessant nodding or eyes rolling from listeners – frankly, it seems like they would rather do a kegstand. Not that there’s anything wrong with kegstands… :)

Read More

Java Street Cafe in Ohio Implements “Pay What You Want” Business Model

I was watching America’s Newsroom on FOX News today during lunch and came across this awesome story. It seems the “pay what you want” theory is branching out to other industries — in this case, the restaurant business.

Sam Lippert, owner of the Java Street Cafe was having some trouble keeping his business afloat. He was looking for alternative strategies to bring in new customers during this recessionary period, and decided to implement the progressive idea of allowing customers to pay what they think is fair for the food his cafe offers.

Read More

Simple Audio Mixing Tips [Part 2]

Neve mixing board

This is my second installment of “Simple Audio Mixing Tips,” so I’m back to share five more interesting tips to try out while mixing your audio! Ok, lets just get right to it:

1) Mute vocal tracks when there is a break of more than a second or two to kill any unwanted noise. In my experience, vocal tracks tend to be the noisiest and contain the most artifacts out of any other instrument. I think it is because much more sensitive microphones (LDC’s, in particular) are being used that pick up everything happening inside and immediately outside of a room (damn you airplanes!!). To cut back on some of the noise in your mixes, try this simple technique to eliminate unwanted breaths, licking of lips, or any other interesting noises that really don’t belong in your audio. A great way to automate this “muting” process is to use a noise gate, which kicks in once the track falls below the dB threshold that you specify.

2) For drums especially, import a known good track into the session, and see how yours sounds compared to the reference. Mix to get yours sounding more like the reference. This is an extremely helpful technique. You should always A/B a reference mix that has certain qualities you may want to emulate. It is much easier to hear it than to think you know what it sounds like already, because you are most likely wrong. Use this technique for any instrument, and for entire mixes, its really helpful!!

Read More

“Selling Out”: The Importance of an Artist’s Brand

acdc selling out

So I was reading some stuff on the internet today, and I came across the topic of “selling out.” And by selling out, I don’t mean packing a theater with fans to the point that it becomes a fire hazard — because that’s awesome. I am talking about the attitude a fan expresses towards an artist/band that has done something to propel them into the “mainstream” or “pop” music realms.

“Aw man, I used to like ________ until they totally sold out last month! Lame!”

Being in a band myself, this statement always got me thinking.

Read More